Not Getting Enough Clicks From Your Article Marketing? Four Simple Steps To Take To Get More Traffic From Article Marketing.

The key to getting users to click on your resource box link after they have read your article it to ensure that it continues where the article has left off. A seamless flow from the one into the other will ensure this.

Step 1. Setup a unique resource box area for each specific article.

That is not only good for the article marketing directory you are using because you provide them with original content, but is a great credibility booster. The article directory will also probably favor your articles over those from other authors because you provide them with what they need, which is always something good to take in your stride to more traffic. Having the love of your article directory, it will become a precious ally, one you need to have.

Step 2. Seamless continuation from article to resources box.

Ensure that the text within the resource box continues where the article has left off so it appears as if it is part of the article. This is not meant to deceive your reader audience, or even manipulate them into clicking on you links, but rather, as an added service. Compare it to car seats. The automobile constructor is not manipulating you into buying his car by making ergonomic seating, but he is providing an extra service.

Step 3. Give a great call to action.

Provide a call to action that will command the user to click your link to get the rest of the information that they desire. The principle is easy enough. Just remember that if you do not tell your readers what to do next, they just will not do it. Expecting your readers to click on your link is altogether different from helping them to follow through. Imagine a network of roads without road signs or destination arrows. It is easy to imagine the pandemonium that would create!

Step 4. Repeat this process for every article that you write and submit to article directories.

If you follow these guidelines, you will see an increase in your click through ratio. Be consistent. If something works, it is useless to try something else. The widely accepted rule in management is: don’t change a winning team.

When you write your articles the focus is not only on providing quality content, but also ensuring that your resource box flows with your article. By doing this, you are making your resource box appear more relevant. This will benefit your Google ranking and your click through rates (CTR) as you will find that visitors will be more likely to take the next step.